It's all quite simple but also pretty clever

The message is sent using the Iris Analytics plug-in from within Outlook. Your message is received at Mailvivo and forwarded on to your contacts with tracking added in. Your recipients pick up the message and respond to it as normal. We then send you email reports of all activity directly to your inbox!

Message sent via the Iris Analytics plug-in
Now with tracking it's sent to your contact
Recipient interacts as with any other email!
Email analytics sent directly to your inbox
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Iris Analytics® plug-in compatible with 32-bit versions of Outlook® '03 '07 & '10. Includes 50 emails sent and tracked for free.